NEWS & SOCIAL
TAMKO® Building Products, Inc. is excited to announce a new agreement with Guardian Building Products (GBP) to distribute Envision® Decking in the eastern United States.
“As Guardian strives to expand its presence in the decking category, we look for companies who not only solve real industry problems, but also provide a complement to us culturally,” said Vendor Program Manager for GBP, Dan Parmelee. “We were fortunate to already have a great relationship with TAMKO® for roofing, so it was a natural choice to look to them when we wanted to add a new composite decking line for several of our eastern branches.”
Executive Vice President for TAMKO®, Tim Whelan said, “We have a long history of working with Guardian and we are thrilled about this recent distribution agreement which provides a new channel for TAMKO®’s Envision® decking to reach customers as we look to continue our growth and success in the composite decking market.”
Guardian will stock TAMKO® Envision® and EverGrain® composite decking lines in its Cleveland, Ohio; Waterville, Maine; Baltimore, Maryland and Charlotte, North Carolina locations.
About Guardian Building Products
Guardian Building Products, a wholly owned subsidiary of Guardian Industries Corp., is a leading two-step distributor of exterior building products. Through its network of distribution centers strategically located throughout the United States, as well as an established direct-from-manufacturer business model, Guardian Building Products serves pro dealers in the lumber and building materials industry.
Inspiration is the third offering in TAMKO®’s Envision® Collection of capped composite lumber.
TAMKO® Building Products, Inc. introduces the newest member of its Envision® Collection of capped composite lumber: Envision Inspiration®. The rare beauty of this unique decking board will be revealed to the public at the International Builders Show in Orlando, Florida on January 10, 2017.
Envision Inspiration® takes a que from nature with softly blended hues creating warmth and a one-of-a-kind character that is reflected in the name of its three new colors – Weathered Wicker, which incorporates a spectrum of relaxing darker browns; Tangled Twine, which captures shades of light brown; and Barnwood Plank, which balances deep gray tones.
TAMKO®’s Senior Director Decking, Brian Lowry, said, “Inspiration has softer highlights than the bold look of TAMKO®’s Envision Distinction®™, but a definite two-tone color that sets it apart from the recently introduced, solid color Envision Expression®™ board.”
Inspiration is the third offering in TAMKO®’s Envision® Collection of capped composite lumber, which offers something for homes of every style and customers at every price point.
One look at TAMKO®’s striking Envision® Collection when installed sets it apart from the sea of same looking boards offered by the competition. The difference is TAMKO®’s exclusive compression molding process that produces deep grain wood-like textures and more random patterns of rich color, creating a matchless beauty.
According to TAMKO®’s Executive Vice President, Tim Whelan, “Inspiration is the culmination of a challenge to our Six Sigma and manufacturing organizations to design a product with incredible beauty, character and warmth, distinct from anything in the market. I believe they hit it out of the park. Inspiration is an amazing looking product, and I expect it to be an outstanding success in the market.”
With the addition of Inspiration, TAMKO® rounds out its family of capped decking boards with an array of solid, muted and bold tones designed for people who want to Envision® life on their decks.
Inspiration is available for customer orders now and will begin shipping in January.
These four exclusive color options were chosen after TAMKO® reached out to its customer bases for feedback on preferences.
Today, TAMKO® Building Products, Inc is excited to announce the colors for its new Envision Expression® line of capped decking boards: Harbor Grey, Caribou Brown, Canyon Ridge and Woodland Bark. These four exclusive color options were chosen after TAMKO® reached out to its customer bases for feedback on preferences.
“The Envision Expression® line provides a distinct option for composite lumber customers that want the unique compressed beauty of the Envision® line in a single-color board,” said TAMKO® Senior Director of Decking, Brian Lowry.
TAMKO®’s new Envision Expression® line was introduced to the public in October at the 2016 Remodeling|DeckExpo|JLC Live Show in Baltimore. It is now available for customer orders and will begin shipping in January.
TAMKO® is expanding its Envision® line of capped decking boards by introducing a line of solid color boards– “Envision Expression®” –and renaming the current Envision® bold, variegated board “Envision Distinction®™.”
BALTIMORE, MARYLAND – October 6, 2016 – TAMKO® is expanding its Envision® line of capped decking boards by introducing a line of solid color boards– “Envision Expression®” –and renaming the current Envision® bold, variegated board “Envision Distinction®.” Envision Expression® complements the Envision Distinction® multi-colored board by offering four solid colors including three hues of brown and gray. Envision Expression® is being shown for the first time in public at the 2016 Remodeling|DeckExpo|JLC Live Show in Baltimore.
TAMKO® reached out to more than 300 of its key customers including distributors, dealers and contractors to listen to their input on color preference and selection for the new board. The four chosen colors are the results of that customer feedback. Envision Expression® offers the unique compressed beauty of the Envision® line in a single-color board.
“Consistent with TAMKO®’s refocused emphasis on our composite lumber business, we listened to the voice of the customer,” said TAMKO® Senior Director of Decking, Brian Lowry. “The new product offering we’re announcing today is part of our strong push to meet the needs of our composite lumber customers.”
Envision Expression® will be available for orders beginning in November and shipping January 2, 2017.
TAMKO® Building Products, Inc. has launched a new logo for its Envision® composite decking line, creating a new visual identity for the brand as it approaches its five year anniversary. The logo for TAMKO®’s classic composite decking product, EverGrain®, also received an update. Both new logos will be on display during the 2016 Remodeling|DeckExpo|JLC Live Show (R|D|J) next week in Baltimore along with the introduction of a new decking product for the Envision® line.
The updated Envision® logo, with its blue accents and stylized “E” fashioned from four composite decking boards, represents a more modern look for the Envision® brand portfolio, while paying homage to the heritage of TAMKO®’s composite decking line introduced nearly 20 years ago. As the look and application of composite decking continues to evolve, so does Envision®.
Senior Director of Decking for TAMKO®, Brian Lowry, said “Our objective is to achieve strong growth for TAMKO®’s composite decking, so it made sense to update to a new Envision® logo which clearly brands our family of capped composite decking products. As we add new capped products, they will fall under one family name: Envision®.”
There are more exciting announcements to come, as TAMKO® moves to expand its line of composite decking, including the release of a new product for the Envision® line to be introduced next week during R|D|J.
“The recent managerial alignment of TAMKO®’s composite decking operation, adding my position as Senior Director Decking and Matt Shaner as General Sales Manager Decking, coupled with the new product addition and updated logos, showcases the direction we are headed,” Lowry stated, adding, “We know our customers are as excited as we are about the future of composite decking at TAMKO®.” #EnvisiontheFuture